Networking tips for introverts

Networking tips for introverts

Reading Time: 5 minutes | It’s easy (they say), network and you will get new clients. Then reality hits: shaking inside, cold sweat dripping down your back while you are expected to make conversation, allow people to get to know you and then (maybe) they’ll sign up. If that’s your...
Are you onboarding new clients, so they say “OMG”?

Are you onboarding new clients, so they say “OMG”?

Reading Time: 3 minutes | Have you ever thought “OMG, that’s incredible” as you’ve purchased something, or signed up for a new service? Not “what a good product”, but “Wow, I feel really special”? The chances are that you remember it, speak about...
Killing success – what’s your problem?

Killing success – what’s your problem?

Reading Time: 2 minutes | Ask your peers, your friends, clients or any other business owners. The most common thing you are likely to hear is that the main thing killing success is that they don’t have enough time. They don’t have enough time to do all they want to, or need to, in...
Marketing yourself as an Expert, good or bad? 

Marketing yourself as an Expert, good or bad? 

Reading Time: 2 minutes | There are many things I’ve been asked since Heather and I wrote the 'Go-To' Expert. One of the most common is about how somebody can define themselves as an expert. A common reaction being marketing yourself as an expert seems a bit narcissistic (good word for...
10 tips for running webinars

10 tips for running webinars

Reading Time: 6 minutes | If your potential clients want to see and experience your expertise, for themselves, running webinars is a great way of marketing your firm’s advisory services. If you haven’t run webinars before, here’s 10 tips to make running webinars easier, so...
Promoting webinars, so people actually turn up.

Promoting webinars, so people actually turn up.

Reading Time: 4 minutes | Providing content rich webinars to your potential (and actual) clients  is a great way of marketing your firm, especially for advisory services. It’s easier than you might think, and with more people used webinars it is effective too. Webinar marketing talks...